By: Richard Padilla (Automation Manager) Are you a loan officer interested in discovering how you can grow your business and find new leads? There are quite a few helpful tools through automation marketing that can help you increase your reach and find new customers for your...
By: Josh Wallace (Content Manager) A large part of building a strong marketing strategy means expanding upon the types of content you provide. Your audience may love your newsletters and blogs, but there are other things you should offer them! A refreshed take on the types...
By: Maubreen Hern`andez (Ads Manager) Tik Tok is not only an app for lip-syncing and dance challenge videos, it’s actually an amazing platform for digital marketing -- if you know how to use it strategically. If you’re in the marketing game as a business person, entrepreneur or...
By: Cheyenne Mejia (Account Manager) Branding is essential to the foundation of any company –big or small– because it both communicates the value to your target audience and is oftentimes the first touchpoint for new audiences. Without an effective brand, both current and future audiences will...
By: Cris Cusac (CFO) If you have been on the internet in the last 10 years, you have seen advertisements. Most websites have ads on them. These ads are decided by the webmaster in 1 of 2 ways. The webmaster will place the ads on the...
By: Richard Padilla (Automation Manager) Drip Campaign Automation is a great way to consistently connect with your past, present, and future customers. Each clientele audience needs to be catered to by drip campaigns relevant to their needs and what you want to communicate. In the beginning, the...
By: Sophia Kiefer (Social Media Manager) Social media can be a great tool to help grow your business and expand your reach to new audiences. Although, in order to be successful, you need to know how to best optimize your social media profiles to reach your...
By: Zac Cusac (CEO + Founder) I’ve met with mortgage professionals across the country and everyone is experiencing a downturn in production. There is no special sauce - it's about being intentional with your strategies and how you spend your time. Remember that just as quickly as...
2018 was a great year for marketing. As an industry we are constantly improving and finding new and inventive ways to take our clients' businesses to the next level. So, what is it that makes people successful in marketing or terrible at marketing? These Do's...
With the introduction of modern technology into the mix, marketers now know that information is key in marketing. There is nothing more satisfying for a marketer than to realize exactly what his/her consumer expects from him/her and be able to provide it in equal measure....