Whether you are building your personal brand, or building the brand for your company many people always say 'networking is key!' However, with a fresh look on the New Year, we are here to tell you that focusing on networking may not always be the best...
1. Build Content Before Everything The common mistake made when starting a company or personal blog is that there is not enough content, or it becomes difficult to keep up continuously with the content. We recommend that you create and publish at least five blog posts...
Digital marketing is one of the best tools any business can use, and here's the kicker- it's mostly free! Many businesses go wrong by thinking social media and online marketing isn't for them, but in reality, EVERY business can benefit from being online in some...
Video Marketing is not new to digital marketers, however it is becoming almost essential for any company or brand. Video marketing not only establishes brand association but it can also heavily encourage a customer to purchase a product or service, and it can increase conversion...
Three Cardinal Laws in Effective Website Design Follow these straightforward and information-packed guidelines for an unsurpassable head start on your web layout. Your boss (or client) will praise you for your precedence, simplicity and speedy navigation! Guiding the Eye A website’s general purpose is to display and outsource...
Social Media: The Dark Horses of 21st Century Marketing Social media and the use of bogging are two relatively new but entirely essential marketing tools for growing businesses in 2016. Social media marketing usually consists of sharing content- blogs, pictures, videos, polls- anything to interact with...
Google AdWords is constantly talked about in the marketing world, but not everyone fully understands its' use and function. However, AdWords is important for your business, and has clearly been successful, ranking as Google's top source of revenue. AdWords is like its' own online advertising agency...
Search Engine Optimization, or better known as SEO, is the process of driving traffic to your site without paying for the advertising. SEO is a key marketing tactic for any business and should be utilized as much as possible. SEO can be extremely useful for a...
[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" padding_top="30" css_animation=""][vc_column][vc_column_text]Digital marketing is the promotion of your business using one or more of several forms of electronic media. Digital marketing is important because it is rapidly becoming the most important marketing tool, and it seems entirely possible...
Even the most established attorneys and law firms need online marketing as a way to further draw in business and promote brand recognition. It is essential to create a strong digital presence for your brand to allow customers to easily find you and research more...