As a business person, there is nothing you may dread more than an unsatisfied customer. Customers who are not satisfied with your products or services can do anything that comes to their mind, from bad mouthing your business to shifting to a different business for...
If you own a small business, then you may have also fallen victim of fake reviews. The online world has enabled people to create new fake accounts and use them to leave either a positive or negative reviews for your business. Google has put up many...
You may have noticed something different if you found time to log in to LinkedIn this year. In fact, everything seemed different as LinkedIn redesigned its desktop website completely. They have added new features to its site such as smart replies and native videos. The website...
There is always this common phrase that sales or customer service representatives always use whenever they want to reference some information required by the customer; “Please hold, let me just confirm the solution for you.” As a customer service representative of a company, there are times...
Social media is a great way to increase exposure and traffic for your business. It creates loyal customers and generates both leads and sales. Facebook remains the king of social media. It is the top social-media platform of choice for the majority of marketing gurus.It has...
Fun Fact: 90 percent of consumers read online reviews before visiting a business and 88 percent of consumers will trust online reviews just as much as personal recommendations. Wow! The more you know, right? It’s crazy to think we, as consumers, rely on complete strangers’ suggestions before...
When it comes to small businesses (and smaller budgets), you may not be able to do everything you would like to grow your business. But there is nothing to stop you from learning from the online marketing success of bigger brands. Here are a few...
Nowadays there are hundreds of apps on the market to help day-to-day productivity, your social media presence and your gaming abilities. However, if you are an entrepreneur your time is valuable, and you should be using apps that are the most efficient and helpful. As...
1. Target an Audience The goal of social media is to attract more attention to your business. It is free, easy and effective marketing that everyone has access to in today's world. Therefore, just like any other marketing tool, it is smart to define a target...
1. Build Content Before Everything The common mistake made when starting a company or personal blog is that there is not enough content, or it becomes difficult to keep up continuously with the content. We recommend that you create and publish at least five blog posts...